Ray Ban Eyeglass
By Olamilekan Abayomi
Meta’s delaying the global rollout of its Ray-Ban Display glasses due to strong demand in the US and limited inventory. The glasses, priced at $799, were initially set to launch in the UK, France, Italy, and Canada in early 2026, but Meta’s now prioritizing US orders.
The Ray-Ban Display glasses feature a built-in display, cameras, speakers, and AI capabilities, making them a unique wearable device. Meta’s also announced new features, including a teleprompter mode and EMG handwriting, which lets users write messages with their finger on any surface.
According to Meta, the decision to pause international expansion is due to “unprecedented demand and limited supply”. The company has seen overwhelming interest in the glasses, with waitlists extending into 2026. Meta’s focusing on fulfilling US orders while re-evaluating its approach to international availability.
The glasses are part of Meta’s partnership with EssilorLuxottica, and the company has sold 15,000 units in the first quarter of sales, capturing 6% market share. Meta’s also expanding pedestrian navigation to four more US cities, bringing the total to 32.
Experts say the delay is likely due to Meta’s cautious approach, prioritizing user experience and supply chain stability. The company is expected to announce a new timeline for international launches soon.
Would you like to know more about the features of the Ray-Ban Display glasses or when they might be available in other countries?
